You might be surprised that CNN uses WordPress, as well as Microsoft News. The biggest feature of WordPress is that it is possible to create just about any type of website and get it up and running quickly. But a well-designed site will need a programmer with knowledge to make it unique and keep it up to date.

Ultimately the design of a website should convey the brand. It should also not be cluttered with too many images or too much text and should not have colors or patterns that distract from its purpose. All pages and relevant information should be easy to locate and take the viewer to the correct page or content..

The most important reason for maintaining a blog is to keep in contact with your base. Also search engine traffic is based on new content. Businesses with a blog will usually rank higher on search engines. It also allows you to create content for social media. But the content needs to be relevant to your brand.

A contact form should include at the very least a place for the person’s name and contact information. Sometimes this is all that is needed when the form is specific to a call to action for more information about a product. It should be easy to locate and easy to use. Include multiple ways of contacting.